One thing to consider incorporating into your marketing toolbox is marketing automation. What is marketing automation? It is the use of software to automate marketing processes such as customer segmentation, customer data integration, and campaign management. The use of marketing automation makes processes that would otherwise have been performed manually much more efficient, and makes some new processes possible.
Here are three reasons why marketing automation is ideal to reach your prospective LASIK patient.
1. Soothe the fears of potential patients
Marketing Automation can take your LASIK marketing to the next level. It can help you to soothe the fears of potential patients, further your marketing reach and build value in the procedure and services that you offer.
Learn everything you need to know about Marketing Automation
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