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Showing posts by topic: Industry Resources

Higher Ed Marketing 101: Why You Need Persona Development in Higher Ed

It goes without saying that the higher education recruitment process has experienced major upheaval in the past...

How the BCG Matrix Helps the Agriculture Industry and Why You May Be Missing Your Target

Take a look at your marketing ROI. Do you like what you see? Or does it feel like no matter how much you spend ...

Modern College Recruitment Strategies to Reach High School Students

Are you treating your student recruits like a great brand treats potential customers?

December 22, 2020

5 Tools and Tips to Spy on Your Competitors

Let’s be honest, at one point or the other we’ve all envisioned ourselves standing at the top of the podium, first...

October 20, 2020

Virtual Ag Trade Shows: 3 Ways Prepare for a Successful Event

As we continue to weather the COVID-19 pandemic and social distancing restrictions, the demand for online...

September 2, 2020

ABM in Agriculture: 7 Steps to Reaching Target Accounts

Account-Based Marketing (ABM) is an increasingly popular strategy for B2B organizations across a wide range of...

Furniture and Textile Industry: Is Your Digital Marketing Working?

The furniture and textile industries are some of the oldest industries out there. It comes as no surprise that...

5 Steps to Implement Integrated Marketing in B2B Furniture & Textiles

Your sales team knows who they want to close, so how do you get your products in front of the most influential...

How to Start with Digital Marketing in B2B Furniture and Textiles

A journey of 1,000 miles starts with a single step—the same is true for implementing a digital marketing plan.

What Promotional Channels to Use in Furniture & Textile Manufacturing

While there are countless ways to reach out to and engage with your potential and existing customers, it’s...

Why Digital Marketing Makes Sense for B2B Furniture and Textiles

As with most industries, the textile and furniture sales cycles depend heavily on speed and accuracy. Without...

How to Adapt from Traditional to Digital Sales in the Furniture Industry

If the health crisis happened even a couple decades ago, you wouldn’t have the marketing and technology options...

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