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Showing posts by topic: HBCU Higher Education

Marketing Technology for Student Recruitment

Customer Relationship Management (CRM) systems and Student Information Systems (SIS) are designed to help the...

February 14, 2024

Marketing Automation for Higher Education

With strict budget policies and procedures, it is important for schools to get the most bang for their buck when...

February 13, 2024

University Marketing: 3 Ways to Keep Your Recruitment Marketing Fresh

Let’s face it: high school students are inundated with college recruitment options. Top-tier students are...

November 14, 2023

Psychographics in Higher Education: A Tailored Approach for HBCUs

Imagine stepping into a world where the statistics on a spreadsheet transform into vivid stories, a world where...

November 1, 2023

Why Email Automation by College is a Plus for Higher Ed Recruitment

Email automation is key to recruitment efforts in higher education. With the majority of prospective students...

October 19, 2023

3 Key Student Concerns HBCUs Must Answer to Attract Future Graduates

As admissions professionals at Historically Black Colleges and Universities (HBCUs), you hold the key to unlocking...

September 12, 2023

Unlocking Success: The Role of Storytelling in Elevating HBCU Recruitment and Enrollment

Historically Black Colleges and Universities (HBCUs) stand as pillars of the Black community, offering a rich...

August 22, 2023

Reaching and Engaging Gen Z: A Guide to HBCU Recruitment

In the dynamic landscape of higher education, a new era has dawned with the emergence of Generation Z, often...

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