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Showing posts by topic: Marketing Strategy
August 6, 2021
5 Strategies for Effective and High-Quality Backlinking
Laying the Groundwork for Backlinking Strategies
5 min read
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June 3, 2021
How to Strategically Organize Content for Lead Generation
Marketing and sales boil down to relationships. It’s about getting to know your prospects and customers well...
12 min read
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March 30, 2021
Understanding Multi-touch Attribution Models
Our customers engage with our brand across multiple channels throughout their “buyer’s journey” before they...
8 min read
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March 25, 2021
Marketing Attribution 101: Insights to Fine Tune Your Strategy
“Show me the money!” When your organization’s executives or sales managers approach you asking for the skinny on...
14 min read
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March 3, 2021
Goodbye, Cookies: 3 Digital Marketing Strategies for the Future
The disappearance of third-party cookies has everyone’s attention. And with their exit drawing nearer, companies...
16 min read
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December 22, 2020
5 Tools and Tips to Spy on Your Competitors
Let’s be honest, at one point or the other we’ve all envisioned ourselves standing at the top of the podium, first...
4 min read
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December 2, 2020
How the BCG Matrix Helps the Agriculture Industry and Why You May Be Missing Your Target
Take a look at your marketing ROI. Do you like what you see? Or does it feel like no matter how much you spend ...
13 min read
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October 19, 2020
The Beginner’s Guide to Programmatic Advertising
It seems like digital ads pop up almost everywhere you look—from your social media feeds, to the movies and TV...
5 min read
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July 14, 2020
Furniture and Textile Industry: Is Your Digital Marketing Working?
The furniture and textile industries are some of the oldest industries out there. It comes as no surprise that...
8 min read
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June 19, 2020
What Promotional Channels to Use in Furniture & Textile Manufacturing
While there are countless ways to reach out to and engage with your potential and existing customers, it’s...
6 min read
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May 28, 2020
Measuring Marketing ROI: The Marketer's Toolbox for Measuring Success
Before any good marketer launches a marketing campaign, they ask themselves one very important question. Will I...
4 min read
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April 24, 2020
Sales and Marketing Alignment
What's the best way to boost the pipeline and streamline processes? Take advice from Business Development expert...
2 min read
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