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Posts by Kassi Whitman

Kassi Whitman is a Marketing Account Manager with an eye for detail, a love for classic rock, and animals. She is a supporter of quality content marketing and an advocate for proper social media use. Connect with her on Twitter and LinkedIn!

3 Reasons to Consider Automation for Marketing Your Dental Practice

You've got all your marketing plans lined up: your website is designed to attract potential patients; you've got...

5 Ways to get Creative With Your Marketing Strategy

It happened again. Your company president just told you that he wants something "really creative." You stare at...

February 27, 2015

3 Things to Consider When Hiring a Marketing Agency

Choosing a partner agency is extremely important. Essentially you are choosing a group of people that will...

February 17, 2015

Social Media Beginner – Best Practices for a Great Online Profile

Social media is great for your business or organization. It can help to illustrate your company values, display...

February 16, 2015

How to Choose the Best Keywords for Your Website

There is a lot of talk about SEO, and the conversation is valid because search engine optimization is critical to...

February 12, 2015

Marketing Tools and Tips: Marketing Lessons from Vegas

Las Vegas, as a destination, is a marketing fiend. If you haven't heard the infamous slogan "What Happens Here,...

February 10, 2015

Medical Marketing: 4 Great Tools to Attract and Retain Patients

The world is changing. People are communicating more with their fingertips connected to cell phones and...

February 6, 2015

5 Greatest Attributes of a Mobile Tour Brand Ambassador

Brand ambassadors help put the "experience" in experiential marketing. Choosing a rock star brand ambassador is...

February 3, 2015

How to Get Banned by Google - Black Hat SEO Practices

I was at the movies last week and recetly saw a preview for the new movie that just came out called "blackhat". It...

January 23, 2015

5 Ways to Make Radical Changes to Your Marketing Plan in 2015

“We’ve always done it this way.” “It works every time.” “Why fix something that isn’t broken?” I...

January 16, 2015

Social Media Strategies – Snapchat is Short-Lived Marketing Brilliance

What is it? It was created and produced on a very simple idea. Snapchat is basically a photosharing app where...

October 21, 2014

6 Reasons Why Blogging Can Work for Your Ophthalmology Practice

Ask anyone in marketing and they’ll tell you that “content is king.” SEO tactics of old have been replaced by...

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