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August 22, 2023

Reaching and Engaging Gen Z: A Guide to HBCU Recruitment

In the dynamic landscape of higher education, a new era has dawned with the emergence of Generation Z, often...

Keyword Strategy 101: The Importance of Keyword Research

By now, almost all companies have come around to the idea that they need to incorporate content in their marketing...

The SMART Guide to ABM Account Management

Effectively managing an ABM program is key to its sustained success.An account-based strategytakes significant...

What is a Brand Ambassador Anyway?

You've heard about them. Brand ambassadors are everywhere. Famous faces and voices touting products and pitching...

Higher Ed Marketing 101: Why You Need Persona Development in Higher Ed

It goes without saying that the higher education recruitment process has experienced major upheaval in the past...

How the BCG Matrix Helps the Agriculture Industry and Why You May Be Missing Your Target

Take a look at your marketing ROI. Do you like what you see? Or does it feel like no matter how much you spend ...

Industry Trends: AI Technology in Marketing

AI has significantly impacted marketing, transforming the way content and design are created and the customer...

What's New, WhatsApp? A HubSpot Integration

What’s WhatsApp? WhatsApp is an instant messaging and voice-over-IP service that allows users to send texts...

Employee Spotlight: Sarah Garrett, Account Manager

We're turning the Employee Spotlight on Sarah Garrett, one of Stratagon's Account Managers. Sarah builds...

January 27, 2022

Sum It Up! Episode 10

Sum It Up Episode 10 is here, and you don't want to miss it! This episode is a recap of everything we've covered...

January 21, 2022

Sum It Up! Episode 9

Sum It Up Episode 9 is here, and you don't want to miss it! This episode is focused on managing your CRM, learning...

January 19, 2022

6 Skills You Need to Land a Marketing Internship

Work Experience During College We’ve all heard the chicken and the egg conversation about education and...

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