Blog

Alex Moore

Posts by Alex Moore

Alex Moore, MBA, is a senior partner and marketing strategy expert at Stratagon. In true early adopter fashion, Alex is passionate about marketing technology, automation, CRM and using leading tech tools to create forward movement in business and in life. Connect with him on Twitter.
September 25, 2026

The 2026 CRM Migration Plan: A Strategic Framework for Digital Transformation

Most CRM migrations fail not because the technology is flawed, but because they're treated as simple IT tickets...
12 min read
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September 25, 2026

The 2026 HubSpot CRM Implementation Checklist: A Strategic Framework

A CRM is not a software installation; it's a fundamental restructuring of how your organization creates value....
12 min read
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September 24, 2026

HubSpot Sales Territory Management: Implementation Guide

Recent industry data reveals that balanced sales territories can boost team productivity by up to 20 percent....
12 min read
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September 24, 2026

HubSpot Sales Hub Implementation Guide: The 2026 Strategic Blueprint

Close to 70% of HubSpot implementations fail to achieve their expected return on investment, undermined not by...
11 min read
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September 23, 2026

Account Based Marketing for Customer Expansion: The B2B Growth Playbook

Pouring budget into net-new logo generation while your existing customer accounts quietly stagnate is the most...
11 min read
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September 22, 2026

UNBOUND 2026: What Actually Matters if You're Not HubSpot's Marketing Team

HubSpot renamed its flagship conference from INBOUND to UNBOUND this year, after fifteen years under the old name....
6 min read
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August 27, 2026

When Account-Based Marketing Beats Broad-Funnel Demand Gen

3 min read
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July 31, 2025

The Role of AI in Revolutionizing Search Engines

Discover how AI is transforming search engines and what it means for your business strategy.
2 min read
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March 14, 2024

Marketing Tips for Textile & Furniture Manufacturing Companies in 2024

As you enter this year with fresh ideas, an enhanced budget, and a new start we want to inform you about 3...
2 min read
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March 13, 2024

Marketing Technology for Student Recruitment

Customer Relationship Management (CRM) systems and Student Information Systems (SIS) are designed to help the...
3 min read
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March 7, 2024

Account-Based Marketing Tools for All

Account-Based Marketing, or ABM, has been gaining a lot of momentum in the last couple of years. Many ...
7 min read
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February 28, 2024

Marketing for Non-Profits: 5 Ways to do it Differently

Inbound marketing is highly reliant upon internal resources. All businesses are created differently, and...
2 min read
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