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Posts by Abigail Lind

Abigail is the Content Manager ("Content Queen"), which enables her to lead the copywriting team, craft compelling stories for clients across industries, and oversee contracts. Her professional background includes teaching and sales with 10+ years in research, copywriting, and editing. She has a knack for details and an in-depth knowledge of storytelling, content development, brand voice, and tone. She holds a BA in English from Campbell University and an MA in English from East Carolina University. As an adventurer, lifelong learner, and lover of cats & plants, she approaches every day with curiosity and gutsiness. Connect with her on LinkedIn!

Digital Transformation: A People-Centric Approach

The turn of the decade forced people all over the world to separate due to the pandemic. Industries everywhere had...

Clubhouse App: The Room Where It Happens and Why Marketers Should Care

A couple of months ago, one of my best friends in NYC sent me an Instagram message: “Join Clubhouse! It’s an audio...

February 23, 2021

How to Use Attribution in Traditional Marketing

B2B marketers in traditional industries like manufacturing, agriculture & biosciences, furniture & textiles, and...

December 22, 2020

5 Tools and Tips to Spy on Your Competitors

Let’s be honest, at one point or the other we’ve all envisioned ourselves standing at the top of the podium, first...

October 26, 2020

Marketing Personalization: How to Leverage Data to Reach Audiences

Think of the last time you were trying to get someone’s attention across a room – or in a Zoom meeting. What’s the...

August 17, 2020

Banish the CRM Blues: Simplify Cost and Implementation

You’re sitting at your desk wondering what in the world your salespeople are doing on a daily basis. Some of...

5 Steps to Implement Integrated Marketing in B2B Furniture & Textiles

Your sales team knows who they want to close, so how do you get your products in front of the most influential...

Why Digital Marketing Makes Sense for B2B Furniture and Textiles

As with most industries, the textile and furniture sales cycles depend heavily on speed and accuracy. Without...

How to Adapt from Traditional to Digital Sales in the Furniture Industry

If the health crisis happened even a couple decades ago, you wouldn’t have the marketing and technology options...

December 18, 2019

Culp Home Fashions Website Revival Showcase

We are a family, and our clients are part of that family. We are genuine, truthful, sincere, hardworking, and...

October 2, 2019

INBOUND 19 Review: First-Timers’ Perspectives

Our team has been attending INBOUND for five years now, so we might be considered old-timers, but INBOUND reveals...

September 5, 2019

A Multi-Channel Approach to Non-Profit and Higher Ed Marketing Success

We’re in Boston, MA for #INBOUND19 – and loving every exhausting, thrilling moment – ya feel me? This morning, we...

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